55 Rampant Health Myths That Need to Die

Myth: Alcohol warms you up

“Perception versus reality can cause people to report things that simply aren’t true. For example, if you ask a study participant ‘Does alcohol warm you up?’ the answer may very well be yes. But, that’s not what’s really happening in your body. Alcohol causes your blood vessels to dilate, moving warm blood closer to the skin and making you feel warm. But in reality this causes you to actually lose body heat faster. ” —Matthew Amsden, expert in research protocol and analysis and CEO of ProofPilot