In January 2018, fellow contributing author to ScienceofRelationships.com Dr. Sadie Leder-Elder wrote about the power of proximity – a predominant and very influential factor in building interpersonal attraction. Dr. Leder-Elder’s article talked about how simply being near people can build liking for them, and not just romantic liking but platonic camaraderie as well (think of roommates as an example). Expanding even further, this phenomenon is not just limited to people; simply being around something for repeated periods of time can build an attachment to that thing, an occurrence termed the “mere exposure effect”.1
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