16 Business Secrets from the Savviest Girl Scout Cookie Sellers

Assume it’s a “yes”

A presumptive close on a pitch means wrapping up with the assumption that the person will buy. For instance, Olivia V. Cranshaw, 14, who’s been the number-one seller for the Girl Scouts of Greater New York three times, ends her door-to-door pitch by saying: “This year, five boxes cost only $20; can I help you pick out your five boxes?” By framing your words so clients would have to choose to opt out instead of opting in to your goals, you subtly encourage them to agree.